WWF Brand Research Brief
A. BACKGROUND The WWF brand is one of our most valuable asset. Through ongoing brand research, we want to measure how the brand is doing compared to its competitors and how it is perceived by the public in markets across the world. With this exercise and such insights, it should help WWF offices in its […]
Awareness raising and demand reduction campaign targeting captive tigers with WWF-Thailand
Scope: WWF-Thailand is working on a project to increase knowledge and understanding of the conditions faced by, and the lack of conservation benefits of, tigers in captivity, as well as reduce demand for tiger products and future purchase intentions among Thais. According to Nida Poll’s research report conducted in 2021, 75% of Thai nationals surveyed […]
From Community Leaders to Recycling Entrepreneurs: Plastic Smart Cities – TVA’s local champions driving environmental change in Thailand
These powerful stories showcase how local champions, in partnership with the Plastic Smart Cities – TVA project (PSC-TVA), are transforming plastic waste journeys and driving lasting environmental change. Mr. Jamlong Tongjankaew – Owner of Jamlong JunkshopFrom Private Business to a Community-Driven Social Enterprise – Hat Yai “Plastic Smart Cities helped us see how waste management […]
WWF’s Food Forward NDC Tool – Advancing food systems transformation to meet climate targets
On 4-5 March 2025, WWF Thailand hosted “Enhancing Thailand’s Nationally Determined Contribution (NDC) Towards Transparent, Responsible, and Sustainable Food Systems” a multi-stakeholder collaborative workshop to present the Food Forward NDC Tool in Bangkok, Thailand. The aim of highlighting this tool is to start and dialogue on the importance of food systems to climate action and […]
Eco-Design Sparking Innovation Award Applications now open for sustainable packaging solutions
Bangkok, 4 March 2025 – GIZ’s MA-RE-Design Project has officially launched the Eco-Design Sparking Innovation Award, an exciting new competition concerning packaging, calling on innovators to develop ground-breaking solutions in design for recycling and carbon footprint reduction. Under the theme ‘A Call for Innovation in Design for Recycling and Carbon Footprint Solutions’, the competition offers […]
Press Conference to Launch Trang Municipality’s Plastic Smart City Action Plan and Tourism Business Commitment for Towards Plastic-Free Oceans: Commitment from the tourism sector in Koh Libong, Koh Mook, and Pak Meng.
February 17, 2025 – The World Wide Fund for Nature Thailand (WWF), in collaboration with the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) and the United Nations Environment Programme Coordinating Body on the Seas of East Asia (UNEP COBSEA), held a press conference to launch the Plastic Smart City Action Plan in Trang Municipality. This initiative […]
Press Conference to Launch Koh Tao Municipality’s Plastic Smart City Action Plan and Tourism Business Commitment for Towards Plastic-Free Oceans: Commitment from the Tourism Sector in Thailand Koh Tao
February 13, 2025 – The World Wide Fund for Nature Thailand (WWF), in collaboration with the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) and the United Nations Environment Programme Coordinating Body on the Seas of East Asia (UNEP COBSEA),held a press conference to launch the Plastic Smart City Action Plan in Koh Tao Municipality. This initiative […]
Multi-stakeholder collaboration towards a sustainable food system in Thailand.
The ongoing IKI SCP Asia Phase II, Sustainable Food Consumption and Production project under WWF Thailand is funded by the International Climate Initiative (IKI) of the Federal Ministry for Environment, Nature Conservation and Nuclear Safety (Germany, BMUV). As part of this project, there is an initiative aimed at developing guidelines or tools as a form […]
Sustainable gastronomy, a way towards promoting local Thai ingredients and utilising invasive species in the South of Thailand
Sustainable gastronomy is increasing becoming a key word and hot topic in the world of green tourism. As defined by the United Nations, sustainable gastronomy refers to ‘cuisine that takes into account where the ingredients are from, how the food is grown and how it gets to our markets and eventually to our plates.’ This […]
Gastronomic Journeys
Originally published in Thai at: https://localsthaipbs.net/indigenous_food01/ The rainy season brings a vibrant green to the hills of Northern Thailand, where indigenous communities like the Akha and Karen celebrate this abundance through their culinary traditions. At Akha Ama Living Factory in Mae Rim, Chiang Mai, a unique event, “Eat Local, Act Global,” brought together two passionate young […]
