Project name: Plastic Smart Cities – TVA
Work location: Songkhla, Hatyai, Surat Thani, and Koh Samui
Project Reference Number(s): 40002222-403102
The PSC-TVA team is excited to announce a major milestone in our sustainability efforts. We are signing a commitment with two major delivery platforms under the Plastic ACTion (PACT) initiative, aimed at achieving the ‘No Plastic in Nature’ goal. This commitment is a part of the sectoral collaboration. To announce this significant partnership, we are organizing a media event and propose hiring a media agency and/or event organizer to ensure its success and maximize media coverage.
We are seeking a PR agency or media event organization to support PSC-TVA team in organizing a press briefing event for the commitment signing between WWF, LINEMAN, and Foodpanda. This event aims to celebrate the business-led initiatives targeting the audience at central Thailand by announcing the partnership between LINEMAN and Foodpanda in Bangkok, as it marks a major milestone for the PSC-TVA project, as we welcome two major delivery platforms to lead the change in sustainability. The reason for engaging a PR agency is to use an experienced team to develop and execute campaigns tailored specifically to our needs. This will help us reach the right audience and enhance our visibility for this event. With a comprehensive PR team, we aim to elevate the publicity of the project from a local focus to a national scale, positioning it as one of WWF-TH’s major initiatives.
Plastic Smart Cities is a WWF initiative that supports a no plastic in nature agenda with a goal to reduce plastic leakage into nature by 30% in the near term, and achieving no plastics in nature by 2030. The initiative employs a comprehensive strategy that engages all actors – government, businesses, and the public – to examine every aspect of the life cycle of any given plastic material and identify key elements ripe for intervention Our main goals are to decrease plastic leakage by reducing plastic volume, increasing waste collection, and improving city recovery rates in the target cities.
In Thailand, the project targets plastic waste leaking into the oceans in four cities: Surat Thani, Songkhla, Hat Yai, and Samui Island.
Plastic ACTion (PACT) is a business initiative, under Plastic Smart Cities, that aims to reduce waste and move towards a circular economy. The program empowers companies to adapt their business models and processes to be more resource-efficient.
The food delivery industry in Thailand has experienced rapid growth, especially during and after the COVID-19 pandemic. This increase has led to a significant rise in plastic waste from utensils and packaging, posing a serious environmental concern. Recognizing this challenge, WWF, LINEMAN, and Foodpanda are committed to finding and implementing solutions to reduce plastic leakage into nature.
This assignment aims to showcase the strong commitment and partnership between WWF, LINEMAN, and Foodpanda, as well as the innovative solutions they are developing for a sustainable future. The selected PR agency will be provided with all necessary materials, including project data and information about the involved parties, to create a PR plan that is both media-friendly and true to our mission.
We seek a PR agency with experience in PR events, capable of crafting impactful campaigns and effectively communicating our sustainability initiatives. The ideal agency should excel in stakeholder coordination and managing high-profile events.
September 2024
All reports, photos, and video footage will be delivered to WWF-PSC-TVA Thailand via email within 7 days post-event. Photos will also be uploaded to a secure photo-sharing platform (e.g. Google Drive). The consultant will share the download link with WWF-PSC-TVA Thailand for further distribution to identified partners. The consultant will coordinate with the WWF-PSC-TVA Thailand team to ensure all deliverables meet their specific requirements and standards. Regular updates will be provided to WWF-PSC-TVA Thailand during the preparation and post-event phases to ensure smooth execution and delivery of all promised deliverables.
Payments will be made in installments, with a portion to be paid upon commencement and the remainder upon successful delivery of all required outputs.
The consultant will report to the project campaigner of WWF PSC-TVA and collaborate closely with the project manager and WWF Thailand communication team.
Consultants will be evaluated based on:
Interested consultants must submit:
– Tax identification number (TIN);
– Proof of a segregated account (providing the name and address of such account);
– A signed statement testifying that all information contained within the proposal is correct and true.
Interested consultants are invited to submit their proposals by 2 August 2024. The selection will be made based on the evaluation criteria, and the chosen consultant will be notified by 5 August 2024.
The following WWF staff will provide necessary information and support to the consultant (s):
